Fascinating. These principles align very closely to big ticket sales into large commercial organisations, where you have to align your sales team to your target organisation, its culture(s), its formal hierarchy but also the informal one, the network of interests, including understanding those who have veto power, all around a well crafted & executed communications plan.
Sound project management. Knowing how to get things done is a lot about knowing how to get people to do things.
Fascinating. These principles align very closely to big ticket sales into large commercial organisations, where you have to align your sales team to your target organisation, its culture(s), its formal hierarchy but also the informal one, the network of interests, including understanding those who have veto power, all around a well crafted & executed communications plan.
A rare combination of clarity, truth and diplomacy!
Great post! I recognise many of these but thank you for articulating so clearly!
This needs to be framed thankyou!